Coming Nov. 5: Downtown Pensacola Kicks Off the Holiday Season with Lights, Santa, Shopping and More
Posted: Oct 21, 2025 04:10 pm Updated: Oct 23, 2025 10:29 am

Here comes Santa Claus, right down Palafox Street!
Just like the iconic Christmas song, all will be merry and bright beginning Nov. 5 as Downtown Pensacola lights up with the launch of a seven-week celebration of holiday magic.
Downtown Pensacola launches a unique new aerial art installation for this year’s Foo Foo Festival
Posted: Oct 06, 2025 09:46 am Updated: Oct 06, 2025 09:48 am

Pensacola's nationally recognized Foo Foo Festival will take to the skies October 30th in downtown Pensacola with a kaleidoscope of colors inspired by the Blue Angels.
DIB Announces New Board Member and Officers
Posted: Jul 23, 2025 12:17 pm Updated: Jul 23, 2025 12:17 pm

The Downtown Improvement Board replenished its brain trust earlier this month, electing a new slate of officers and welcoming new board member Sara Papantonio.
DIB, UWF Historic Trust Unveil History-Themed Photographic Panels Featuring Women of Palafox Street
Posted: Aug 16, 2024 10:33 am Updated: Aug 16, 2024 10:34 am

The DIB, in collaboration with the UWF Historic Trust, has unveiled three historically-themed photographic mural panels that showcase women and scenes from Palafox Street’s past and conceal trash compactor.
Summer Shop-A-Palooza, Downtown Pensacola’s Biggest Summer Shopping Event, Happens June 26
Posted: Jun 25, 2024 02:27 pm Updated: Jun 25, 2024 02:27 pm

The Shops on Palafox and Downtown Improvement Board have partnered to present the biggest downtown shopping event of the summer this Wednesday, June 26, from 5-8pm. The event includes block-by-block live music, local pop-ups, summer drinks and exclusive shopping specials up and down Palafox from participating merchants, as well as a $500 giveaway!